Most banks already have the means to communicate directly with customers, in the form of a mobile banking app or email. It’s just a matter of putting those channels to good use. Targeted discounts and perks reduce shopping costs, and therefore customers’ stress, says Flybits’ Justine Melman.
Giving Contactless a Nudge
I actually got in my car and ventured into the world this week. During my expedition, I made a stop at a rest stop on